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Dear Cultivators.
It looks like Siembra Connect just got an update to its algorithm… and by algorithm, we mean something more algo-ritmico:
Okay, so when I said Siembra Connect helps you grow, apparently we meant EXCEPT for selling out to platforms that pay you in exposure. I believe we need to platform ourselves, build relationships in a way that taps into a catchphrase an old friend, Ted Rubin coined… getting a ROR - Return on Relationship.
Does this means no weak brand deals? No exploitative partnerships? No chasing crumbs?! YES…
“But George how could I ever possibly build a business without giving all my content away for free?! “
Thru Siembra Connect, I teach you weekly how to stand your ground and demand your worth.
In all seriousness, I know I am introducing something game-changing. with this concept. Friendly reminder that it’s much too easy to burn out when you’re planting seeds in someone else’s garden, especially if you lose access to your social accounts.
We go over the top Siembra Lessons for creators to grow their projects
Featured collabo explaining why you need Pinterest in your marketing mix?
Why I chose Beehiiv as my platform and how I immediately monetized.
Want to fund your podcast? We start sharing the direct link to $$$ sources
We share a Mental Health Creator Toolkit, so you can really focus on yourself first.
If you read this newsletter “I kindly request that from this point forward, all creators refrain from hustling backwards, chasing clout, or undervaluing their worth.” and be ready to learn from real world experience… I been at this for a minute.
Siembra Lessons is where we break down key takeaways from the creator journey—hard-earned wisdom, business insights, and real-life strategies to help you grow. Whether it’s a personal story, a case study, or a lesson learned the hard way, this section is all about planting seeds of knowledge so you can cultivate success.
We have had a small surge of new readers so I took the liberty of creating a list of the top 4 fave lessons over the last month…
Creator Spotlight showcases a standout creative who is making waves in their industry. Learn about their journey, projects, and insights, and get inspired by how they’re building their brand and impact.
Alright, folks! Today I introduce you to Heidy De La Cruz and Rita from @PinCreativeStudio. They teamed up on this blog post that breaks down why Pinterest is a must-have in your digital marketing mix.
Check out the post, connect with them, and discover the incredible projects they're cooking up!
Most of our features come from creators I come across on my timeline daily—but I know YOU are connected to some amazing talent I may not have discovered yet. That’s why I’m opening up the floor…
Are you or do you know a creator who deserves to be featured?
We’re looking for creators, entrepreneurs, and artists who are making waves and have a story to tell. Whether you’re building a brand, leading a movement, or creating game-changing content, we want to highlight your journey!
📩 Send your submissions to [email protected]
My Creator Toolkit is your go-to resource for the best apps, platforms, and strategies to streamline your workflow and level up your content game. From AI tools to social media hacks, this section equips you with everything you need to create smarter, not harder.
Now, if you’ve been following my journey, you know I’m always thinking about visibility, ownership, and sustainability when it comes to building a platform. Social media is cool, but it’s borrowed land—one algorithm tweak and your reach disappears faster than a plate of abuela’s arroz con gandules at a family party.
In the News keeps you updated on the latest trends, headlines, and industry shifts affecting creators and entrepreneurs. From platform updates to funding opportunities, this section highlights what’s happening now and why it matters to you.
Get Your Siembra Merch
Growth Opportunities is where you’ll find grants, brand deals, job openings, and other ways to expand your reach and income. Whether you're looking for funding, collaborations, or new platforms to showcase your work, this section helps you tap into opportunities that move your creator journey forward.
The Black & Brown Podcast Collective
The Black & Brown Podcast Collective supports emerging podcasters and content creators of color by providing micro grants to further support the growth of their podcasts and content. We pride ourselves in keeping the grant application process very simple. There is no application fee to apply. There is no fee to get a grant. You will not have to re-pay the grant. We just require you to continue to create, engage/participate in BBPC events, and authentically support other impactful content creators and allies who are positively pushing culture forward!
Founded in March 2020, The Black & Brown Podcast Collective is an ecosystem of podcasters, creators of color, and allies who are redefining the media landscape. They are changing the narrative. They are telling their stories from their unique experience and perspectives. They are countering racism and gender bias, challenging stereotypes and sharing more inclusive stories direct from the people who are experiencing them. We amplify Black voices. We amplify voices of color and the voices of our allies.
Upcoming Events highlights must-attend conferences, workshops, and networking opportunities for creators and entrepreneurs. Whether virtual or in-person, these events are designed to help you learn, connect, and grow your brand.
Join TEDxAdamsMorgan for forward-thinking ideas and lasting connections. Together, we can grow a better world.
TEDxAdamsMorgan is set to bring together thought leaders, innovators, and changemakers for an afternoon of meaningful discussions on Saturday, March 22, 2025. The event will take place at the Sitar Arts Center with doors opening at 2:30 p.m. Tickets and the full agenda are available online.
This year’s theme, "Planting Seeds for a Better World," focuses on the power of ideas to root into transformative change. Speakers from diverse fields will share their insights on innovation, social impact, and sustainability, offering compelling stories, practical solutions and fresh perspectives on building a better future. This event is sponsored by the Cornell Latino Alumni Association.
Event Details:
Date: Saturday, March 22, 2025
Time: Doors Open – 2:30 p.m. | Event – 3:00 p.m. - 6:00 p.m.
Location: Sitar Arts Center, 1700 Kalorama Rd NW #100, Washington, D.C., 20009
For more information, please contact Kathleen Manzo at [email protected].
About TEDx In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized (subject to certain rules and regulations).
Mental Health Resources is your space for tools, tips, and support to help you navigate the ups and downs of the creator journey. From managing burnout to setting boundaries, this section provides practical strategies to protect your well-being while building your brand.
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It’s not you, it’s your platform
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