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If this is your first time here, my name is George Torres, and I teach visionaries, innovators, and cultural entrepreneurs how to leverage their stories to unlock their true potential by focusing on the most impactful aspects of their business.

I’m about to share the most consistent part of my process with you; not as a "you should do this" moment but more like, "this is what works for me."

A Little History

Back in 2011, I came across a blog post by Chris Brogan** where he explained why he gave up on New Year’s resolutions. Instead, he adopted the practice of choosing three words to guide him for the year. These words weren’t about the end result; they were about the process—the path to the life he wanted to create.

Inspired, I decided to try it for myself, and I haven’t made a resolution since. By 2014, I began sharing this practice with my readers, and a few years later, I created a learning experience around the process of selecting your words.

Fast forward through the pandemic, hacking setbacks, the biggest shake up of my career and years of evolution; here I am, ready to share the 15th installment of My Three Words.

So, let’s take a mom to reflect on what happened this year and what I’m calling in for 2025.

My Three Words for 2024

Last year, my words were Move, Heal & Thrive, here is what I was trying to accomplish and

MOVE

In 2023… I was inspired to start focusing on body movement. People in my life like Nancy Ruffin, My Intensati Coach Julia and new friend Monica Rivera post regular reminders as their share their individual practices with us via their social channels.

Although, I am always in need of body movement… this word leads into movement of all kinds. Movement to do things I am afraid of, moving into spaces better suited for me, moving things out of my life when they no longer align.

In 2024, I had the honor of interviewing both Nancy and Monica as I ramped up efforts to launch a re-imagined version of my Siembra community. Monica’s chat aired on Instagram… and Nancy’s convo is the first interview of the new Siembra Connect podcast I am launching in 2025.

I did spend the majority of the year, in transition and almost a professional limbo. I re-imagined the “Siembra Initiative” I started in 2020 as a response to help my community get thru the pandemic and create something that will address some of the most challenging things I have encountered in 28 years of being an online creator.

This word was critical in leading me thru the process of the next two words I chose.

PS… I still need to increase my physical body movement as some of the challenges have led to me gaining about 20 of the lbs that I lost some years ago and been able to keep off the last 6 years.

HEAL

(2023) I mean… the world is on fire, literally and figuratively. I have never been more focused on healing than I am today. I have two therapists for two very important parts of my life. Healing is more than just me talking about what scratches the back of my head sometimes but its dealing with the real life repercussions of how walking around unhealed has impacted some relationships. Healing means resolving what we have had to supress because I had no choice but to survive.

In 2024, I had to walk away from people and situations that were a constant in my life. I went thru periods of embrarrassment having to relive bad business decisions I made. I had felt betrayal because I never believed that someone I trusted would take advantage of our friendship and long standing business relationship and do what was done.

And the world is unfortunately still on fire.

Healing for me looked like travel, therapy, investing energy into my personal spiritual practice and releasing all the negativity by removing their access to me. I am at a good crossroads as we enter 2025.

THRIVE

2023 was a year of deep reflection… about just how fragile life is and finite our time is here in the physical plane. The dictionary definition of ‘thrive’ is ‘to prosper, be fortunate or successful‘ and also ‘to grow or develop vigorously; flourish’. In coaching terms, thriving is all about working on your self-development, personal growth and resilience.

2024 on the other hand was all about taking action, securing my intellectual property for upcoming projects. Investing in infrastructure, my education and building. alegal strategy to protect me from all that happened in the last two years. You being here, reading this is social proof that this seed I planted is growing.

You can help me thrive by sharing my newsletter…. this post below is probably the best one to share.

My Three Words for 2025

As I look ahead to 2025, I’m choosing three new words that reflect my intentions and the journey I want to embrace in this exciting new season. My words for 2025 are;

CREATE - CURATE - CONNECT

Create

This year, I want to focus on creating in every sense of the word—creating meaningful content, building impactful programs, and fostering opportunities for growth. But this isn’t just about tangible outcomes; it’s about creating moments of joy, connection, and authenticity while we grow together. Whether it’s through storytelling, art, or new collaborations, 2025 is about letting creativity flow.

Curate

Curation is the art of intentionality. This year, I’m committed to curating spaces, experiences, and content that align with my values, vision and shares my experiences. It’s about prioritizing quality over quantity and ensuring that everything I engage with reflects the energy I want to bring into the world. This is me serving my community in the most selfless way.

Connect

Relationships and community have always been at the heart of what I do. In 2025, I want to deepen those connections—whether it’s with collaborators, readers, or the communities I serve. True connection isn’t just about networking; it’s about empathy, shared experiences, and creating meaningful impact together.

I firmly believe that if I re-connect with people that I worked with over the years but never really took time to build a deeper connection, it would personally bring me joy. This is not even about collaboration, its about just being around people that inspire me.

Looking Ahead

The practice of choosing three words has transformed my life. It’s not about perfection; it’s about clarity and intention. Every year, these words act as my compass, guiding me through decisions and reminding me of the path I’ve chosen.

As we step into 2025 together, I invite you to reflect on what you want to create, curate, and connect with in your own life.

I have decided to share the workbook and I am open to do both a private coaching or even a community class for those that need extra support.

Email me at [email protected] to add yourself to the interest list.

Here’s to a year of growth, impact, and shared stories.

Let’s grow something beautiful together.

George Torres

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