Why Poets Are The Ultimate Creators

(and what you can learn from them)

In partnership with

Members of #TeamCapicu: Charlie Elo, Juan Santiago, George Torres & Kimberly Andino (RIP)

Poets are the unsung heroes of creativity. We have been out here breaking hearts, opening minds, and flipping language upside down since forever. No filters, no algorithms, just raw energy and truth. If you’re a creator, whether you’re a blogger, video creator, podcaster, an artist, or a social media strategist.

There is definitely something you can take from how poets move.

Let me break it down by creator type… here are 7 lessons that poets teach creators about creativity.

1. For the Social Media Influencer: Keep It Real, Always

Poets don’t fake the funk. They live in truth, and their audience feels it. If you’re out here chasing likes with forced trends and overly curated content, stop. Be real about who you are, what you love, and what matters to you.

When you show up authentically, people don’t just follow, they become part of your movement.

2. For the YouTuber: Say More with Less

Poets are the ultimate editors. They can pack a universe of emotion into one verse. As a YouTuber, take notes. Your audience doesn’t need 30 minutes of filler; get to the good stuff. Whether it’s an opening hook that grabs them or a closing line that sticks, trim the fat and let your content punch.

Keep it tight, and watch how your retention rates soar.

3. For the Podcaster: Find the Rhythm in Your Work

A great poem has rhythm; it flows, it moves, it keeps you engaged. The same goes for your podcast. Whether you’re interviewing guests or sharing solo episodes, your delivery needs a cadence. Experiment with tone, pacing, and storytelling.

Don’t let your episodes feel like endless chatter.

4. For the Visual Artist: Be Vulnerable

Poets lay it all on the line, raw and unfiltered. That’s why their work connects so deeply. As an artist, stop worrying about being perfect. Show your process, your failures, and your moments of doubt. Let people see the human behind the canvas. Vulnerability isn’t weakness—it’s where connection lives.

Your art isn’t just what you create; it’s the story you are telling and how you make people feel.

5. For the TikToker: Break the Rules

Poets don’t play by the rules of language. They smash grammar, reimagine structure, and invent their own style. As a TikToker, take that energy and run with it. Don’t just copy what’s trending. Remix it. Flip it. Or better yet, start something entirely new.

The content that blows up isn’t the copy-paste: it’s the one that’s so fresh it stops people mid-scroll.

6. For the Writer: Start a Movement, Not Just a Trend

Good poetry doesn’t just entertain—it challenges, inspires, and creates waves. As a writer - whether it’s blogs, newsletters, or captions - aim higher. Don’t just chase SEO keywords; craft stories that matter. Speak to your audience’s soul, not just their screen.

When your words spark a movement, people don’t just read—they act.

7. For the Photographer / Film Maker: Remember: You’re a Storyteller too.

Every poem tells a story, and so should your photos. Stop snapping for the sake of aesthetic alone. Think about the emotion, the narrative, the why behind the shot. Whether it’s a portrait, landscape or a short film, your work should speak—without needing a caption.

Make every frame feel like a moment frozen in time, with something to say.

Find Your Poet Energy & Share It With The World.

Here’s the thing: poets don’t just create, they feel. They dig deep into life, pull out the raw stuff, and hand it to the world in a way that cuts through the noise. Whatever kind of creator you are, there’s power in that.

So the next time you sit down to create, think like a poet. Be bold. Be honest. Break the rules. And most of all, make something that matters.

Juan “Papo” Santiago & George Torres Celebrating 25 Years of Love & Sofrito Photo by Taino Image (2022)

This lesson is inspired and based on conversations I have had with my creative partner, Juan “PapoSwiggity” Santiago over years of creating spaces like Capicu Culture & La SOPA - School of Poetic Arts. We met on MiGente almost 20 years ago and have let these poets inspire our entrepreneurial journey of creating spaces to create visibility for the arts. These spaces include Capicu Cultural Showcase and La SoPA - School of Poetic Arts and countless collaborations with Sofrito For Your Soul.

If you are in the NYC / Tristate area on December 20th, I invite you to join us at Capicu Culture’s Pal Pueblo Holiday Jam.

Mi gente! Join us as return to Brooklyn after a 4 year hiatus to bring back Pal Pueblo - our holiday event where we raise funds to bring gifts to children in the community of Bushwick!

This year, we are honored to feature Brooklyn's own Albert "TainoImage" Areizaga, a bridge-builder within our arts communities whose paintings, poetry, and photography have celebrated the Latine and Black experiences in New York City for decades!

We have DJ Cocotaso lining up some aguinaldos, salsa and hip hop, y tambien- our Peoples Open Mic and Art Raffle on deck... stay tuned!

¿Adonde? Where At?
Friday December 20th, 2024
Doors Open at 6 PM, Open Mic list closes at 7 PM
Starr Bar
214 Starr Street,
Brooklyn NY 11237
$15 Cover, 21 to Drink

By subway: L Train to Jefferson

Starr Bar Drinks and Food Menu here: https://www.starrbar.com/menu

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