There was a time, way back in the MiGente and early Twitter days…when I dropped my location in a post without thinking twice. I actually created a whole culture at Sofrito Media Groups where I would pop into cities and have impromptu meetups with people I was connected to online and had not ever met IRL when I was traveling to some of the creator conferences. It was certainly a vibe.

The world has since changed…sharing your location online has new risks we could have never have imagined back in those days.… there is so much more to consider so this is why I am bringing this post to you.

just rolled out a new Map feature that lets you share your real-time location with friends. Yes, in real time. And while this might seem like a sweet way to let your audience know you’re at a pop-up, on set, or grabbing brunch at a spot you want to hype… it also opens the door to serious safety concerns.

After my breakdown, I ham giving access to a full digital safey audit that you can do to eliminate any safety blindspots. You can get access by signing up for Siembra Connect.

Let’s break it down from a creator first lens.

📍 Real-time location sharing: You can now share where you are right now with people you follow and who follow you back.

🎯 Custom visibility: You decide if your location is visible to everyone you follow back, your Close Friends list, or handpicked people.

📲 DM-based access: The feature is tucked inside the Direct Messages section.

🛑 Opt-in only: It's OFF by default. You have to go in and turn it ON. (although two of my accounts were on by default on day 1)

🛡️ You control the settings: You can update or turn it off at any time.

f you’re a woman, queer, Black, Brown, have strong opinions or part of any historically targeted group, your online safety hits different.

This feature feels a lot like Snap Map 2.0 (yep, the one that sparked concerns about predators and digital stalking). Even though Instagram added parental controls for teen users and says it only keeps your shared location data for 3 days, many creators, especially those with growing platforms…are already sounding the alarm.

👀 What’s the risk?

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You and those you love need extra protection, period.

If you want to keep creating without risking your safety:

✅ Share location-tagged content after you leave the spot.
✅ Use stories to tease your presence but blur or obscure exact locations.
✅ Consider a social media delay—post in real-time only when you're with people you trust.

Have you checked your location settings lately?
Do you feel safe sharing where you are?
How do you draw the line between authenticity and personal safety?

Slide into our DMs or reply to this newsletter—we want to hear how you are navigating this.

If you take one thing from this, let it be this: Visibility should never cost you your safety.

If you are interested in conducting a full digital safety audit, there is one available completely for free for members of the Siembra Connect newsletter

Let’s keep growing.
— George from Siembra Connect 🌱

Follow me on Instagram and Threads @SiembraConnect

When’s the last time you checked your privacy settings?

I’m not talking about just Instagram. I mean your whole digital life—your location tags, your content habits, your personal info online. Most creators are putting in the work to grow—but leaving the back door wide open to threats they didn’t even know were there.

I used to think visibility was everything. That being “seen” was the whole point.

But the truth is this: being seen without boundaries is a trap.

Here’s what nobody tells you when you start gaining traction as a creator:

🎯 Your platform makes you a target
💬 Every “where are you located?” comment could be more than curiosity
📍 Every tagged café, photo at your front door, or live location post is a breadcrumb trail

For creators of color, especially those who are Black, Brown, undocumented, queer, trans, or all of the above, the risks are even more serious:

And now, with features like Instagram’s Map, the danger is easier to stumble into by accident.

Let’s break this myth: you don’t need to trade safety for visibility.

Yes, your audience wants to connect with you. But connection doesn’t require vulnerability without intention. It requires trust, boundaries, and sometimes a little mystery.

Privacy isn’t about hiding.
It’s about curating what’s yours—and what the world gets to access.

Here’s your starter kit:

Your creativity is powerful. But so is your peace.

This isn’t about living in fear—it’s about creating with intention and sovereignty.

Ask yourself: